Why You Should Apply Video to Your E-Marketing Strategy
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How do you decide which is right medium for your blog, video or the written word? Although both demand a level of writing, the decision involves much more attention than a simple yes or no.
There is a general ignorance that the majority of YouTube users are young, non-influential types which only support free content.
It is my belief that the human brain is story-orientated, rendered as such by evolution. Long before the rise of the printing press, people communicated using the narrative. Through a visual approach, people shared ideas, news and stories. Effective digital marketing is just that – the telling of a story.
It is greatly appreciated that users are given the option to skip the ad. However, given the option, YouTube users will indeed press the skip button.