If your updates are constant, relevant and informative people will want to follow you, and what’s more, they’ll be industry relevant people who you can learn from as well. read more -
According to a press release by American Express, 78% of customers have backed out on an anticipated transaction because of poor customer service. read more -
Email marketing may have lost some credibility in the age of spam that we live in; however, when practiced correctly it can enhance relationships with existing and potential clients, promote your content and encourage loyalty. read more -
The main difference between traditional advertising and content marketing is that the budget spent on traditional advertising is lost fairly soon after the campaign ends. read more -
As a business it is important to see things from the client’s perspective. This is difficult but should be emphasised to become a way of life when dealing with potential clients. read more -
Mobile marketing is rapidly becoming a necessity as it is growing at an immense speed. A consumer can do almost anything from the palm of his hand. read more -
The digital and online marketing fields are emerging at a very fast pace and there are many agencies out there who claim to provide comprehensive digital marketing services. read more -
Facebook has grown in leaps and bounds since its launch in 2004. Currently standing on approximately 1.15 billion users it is the single largest social networking site on the planet. Facebook provides access to millions of potential customers and clients, such brand exposure cannot be ignored. read more -
We know that video is important in today’s “instant gratification”, online society. We keep talking about it but what makes it so special? Simply looking at online video statistics proves just how important video really is. It’s what Internet users want and it’s also what they share the most. It comes down to this: you can’t do without online video, and this list tells you exactly why. read more -
A sales person needs to climb a series of consecutive steps in closing a corporate sale. Sufficient resources at his or her disposal are crucial to the sale. read more -