About the Ideas Blog

Sound Idea Digital is a full service digital agency based in Gauteng, South Africa. Our areas of expertise include; content marketing, video production, custom web development and web application development, multimedia and graphic design.

Our extensive portfolio of specialised digital services stems from our deep commitment and passion for digital media.

"Ideas" is a blog that is updated almost daily by Carina Claassens, Carla van Straten, Julian Karstel and Francois Karstel of Sound Idea Digital. 

We feel it necessary to share our knowledge of digital marketing with our community of readers. We provide evergreen articles as well as posts about latest trends in the digital marketing industry. Although, we do not limit ourselves to writing about Google algorithm updates and new iPhone releases, instead our topics extend accross a wide range of industry related niches such as customer behaviour, technological disruption, content marketing and many more.

The blog also includes an in depth series of articles entitled Content Marketing 101, which focuses on every single aspect of this exciting field.

It is our objective to provide our readers with accurate, well researched articles and, where possible, advise on the practical application of this information.

"Ideas" offers readers the opportunity to stay current in a fickle and ever changing digital age.


Want to Contribute?

We happily publish articles from people outside of the Sound Idea Digital team.

If you think you’ve written something that we might like, or if you have an interesting idea that fits into our blog, why not get in touch?

Please understand that we can’t publish everything we receive – but if we like your style and agree with what you’re saying we’ll be happy to share it with our readers.

Important to know: Every piece will be proofread and edited (if necessary of course), but you will receive credit. Ensure that you include your full name, Twitter handle and a brief description about yourself to be published with your article.

Please email your articles and ideas to info@soundidea.co.za