Why You Should Apply Video to Your E-Marketing Strategy

Video is the way forward. If you need to promote yourself, your business or your website, this is how you should do it. There is a nearly infinite amount of information being communicated in the form of video
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How to budget for animation.

When having to pay large amounts, it’s always good to know what you’re paying for and why what is marked at certain prices. What I'm going to construct is a way of approaching the price range when looking into investing in animation.
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Why you'd want to incorporate a time-lapse into your corporate video.

Time-lapsed footage has become increasingly popular in the vastly growing technological environment we know as planet earth. Its cinematic effect (if done correctly) is a beautifully dramatic and effective way of representing the wonders of time.
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An introduction to the magnificent world of animation

Now, the two main reasons animation is looked into by artists is because emotion, movement or gestures can be amplified to any degree. Secondly because it makes the impossible become a living, moving, breathing possibility. From a business’s perspective, the exact two elements are actually desired.
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Blog showdown: Video vs Text

How do you decide which is right medium for your blog, video or the written word? Although both demand a level of writing, the decision involves much more attention than a simple yes or no.
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How to Setup a Budget for a Video Production

A high-end project will require more crew, equipment, and time to produce than a low-end production. The planning phase is also much more intensive, as all filming locations are visited before the actual shoot.
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YouTube as a Branding Platform

There is a general ignorance that the majority of YouTube users are young, non-influential types which only support free content.
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Kickstarter Kickstarts New Genre for Video

It is my belief that the human brain is story-orientated, rendered as such by evolution. Long before the rise of the printing press, people communicated using the narrative. Through a visual approach, people shared ideas, news and stories. Effective digital marketing is just that – the telling of a story.
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From Banner Blind Viewers to Active Advert Killers – YouTube Pre-Roll Ads

It is greatly appreciated that users are given the option to skip the ad. However, given the option, YouTube users will indeed press the skip button.
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18 Reasons Why Video Marketing is Essential

We know that video is important in today’s “instant gratification”, online society. We keep talking about it but what makes it so special? Simply looking at online video statistics proves just how important video really is. It’s what Internet users want and it’s also what they share the most. It comes down to this: you can’t do without online video, and this list tells you exactly why.
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Scripting a Video Part 1: Three Approaches

Exploring different methods of successfully scripting a video
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