Videos Videos http://blog.soundidea.co.za/home/rss_feeder.php?IDs=20&name=Videos <![CDATA[Why You Should Apply Video to Your E-Marketing Strategy]]>
Video is the way forward. If you need to promote yourself, your business or your website, this is how you should do it. There is a nearly infinite amount of information being communicated in the form of video
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=471 http://blog.soundidea.co.za/home/index.php?ipkArticleID=471 2016-06-03 14:21:54 Francois Karstel
<![CDATA[How to budget for animation.]]>
When having to pay large amounts, it’s always good to know what you’re paying for and why what is marked at certain prices. What I'm going to construct is a way of approaching the price range when looking into investing in animation.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=422 http://blog.soundidea.co.za/home/index.php?ipkArticleID=422 2015-05-22 15:26:22 Callan Laing
<![CDATA[Why you'd want to incorporate a time-lapse into your corporate video. ]]>
Time-lapsed footage has become increasingly popular in the vastly growing technological environment we know as planet earth. Its cinematic effect (if done correctly) is a beautifully dramatic and effective way of representing the wonders of time.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=421 http://blog.soundidea.co.za/home/index.php?ipkArticleID=421 2015-05-22 14:02:52 Callan Laing
<![CDATA[An introduction to the magnificent world of animation]]>
Now, the two main reasons animation is looked into by artists is because emotion, movement or gestures can be amplified to any degree. Secondly because it makes the impossible become a living, moving, breathing possibility. From a business’s perspective, the exact two elements are actually desired.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=420 http://blog.soundidea.co.za/home/index.php?ipkArticleID=420 2015-04-23 08:57:37 Callan Laing
<![CDATA[Blog showdown: Video vs Text]]>
How do you decide which is right medium for your blog, video or the written word? Although both demand a level of writing, the decision involves much more attention than a simple yes or no.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=369 http://blog.soundidea.co.za/home/index.php?ipkArticleID=369 2014-06-18 16:16:07 Mari Roelofse
<![CDATA[How to Setup a Budget for a Video Production]]>
A high-end project will require more crew, equipment, and time to produce than a low-end production. The planning phase is also much more intensive, as all filming locations are visited before the actual shoot.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=470 http://blog.soundidea.co.za/home/index.php?ipkArticleID=470 2014-06-03 13:03:50 Francois Karstel
<![CDATA[YouTube as a Branding Platform]]>
There is a general ignorance that the majority of YouTube users are young, non-influential types which only support free content.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=359 http://blog.soundidea.co.za/home/index.php?ipkArticleID=359 2014-04-22 00:00:00 Mari Roelofse
<![CDATA[Kickstarter Kickstarts New Genre for Video]]>
It is my belief that the human brain is story-orientated, rendered as such by evolution. Long before the rise of the printing press, people communicated using the narrative. Through a visual approach, people shared ideas, news and stories. Effective digital marketing is just that – the telling of a story.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=355 http://blog.soundidea.co.za/home/index.php?ipkArticleID=355 2014-04-09 00:00:00 Francois Karstel
<![CDATA[From Banner Blind Viewers to Active Advert Killers – YouTube Pre-Roll Ads]]>
It is greatly appreciated that users are given the option to skip the ad. However, given the option, YouTube users will indeed press the skip button.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=351 http://blog.soundidea.co.za/home/index.php?ipkArticleID=351 2014-03-27 00:00:00 Carla van Straten
<![CDATA[Video Projects: When to Outsource & When to Produce In-House]]>
This week I am discussing when you should outsource your video projects and when producing in-house is a good (and cheap) option.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=330 http://blog.soundidea.co.za/home/index.php?ipkArticleID=330 2014-02-10 00:00:00 Carina Claassens
<![CDATA[With an Online Video Tidal Wave Coming, Make Sure You're Riding It]]>
Every marketer and creative professional should be seriously thinking about how to better incorporate video into their campaigns and content marketing efforts.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=278 http://blog.soundidea.co.za/home/index.php?ipkArticleID=278 2013-10-30 00:00:00 Guest Post: Danny Groner
<![CDATA[18 Reasons Why Video Marketing is Essential]]>
We know that video is important in today’s “instant gratification”, online society. We keep talking about it but what makes it so special? Simply looking at online video statistics proves just how important video really is. It’s what Internet users want and it’s also what they share the most. It comes down to this: you can’t do without online video, and this list tells you exactly why.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=216 http://blog.soundidea.co.za/home/index.php?ipkArticleID=216 2013-08-05 00:00:00 Carina Claassens
<![CDATA[Seeing is Believing: Video Scriptwriting ]]>
This article deals with the starting point when creating a marketing video - scriptwriting. When combining words with strong visuals you are guaranteed to make an impact. The first thing you need to do is write a script for your video, before you start spending valuable time and money on the filming process.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=184 http://blog.soundidea.co.za/home/index.php?ipkArticleID=184 2013-06-24 00:00:00 Carina Claassens
<![CDATA[A Move Toward Visuals: Why Video Marketing Cannot be Ignored]]>
If you haven’t jumped on the online video bandwagon yet, reading this article might give you a shock. Online video is one of the main marketing tools to use in this modern day and age, and you’re not doing yourself any favours by trying to sidestep it.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=180 http://blog.soundidea.co.za/home/index.php?ipkArticleID=180 2013-06-17 00:00:00 Carina Claassens
<![CDATA[Beginners Guide to Video Blogging: Part Three]]>
The final article of our three part blog series called “Beginners Guide to Video Blogging” is a video blog.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=97 http://blog.soundidea.co.za/home/index.php?ipkArticleID=97 2012-01-11 00:00:00 Robyn Bloch
<![CDATA[Beginners Guide to Video Blogging: Part Two]]>
We have published the second part of our guest blog series “Beginners Guide to Video Blogging” on Jeff Bullas’s social media and marketing blog.
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=96 http://blog.soundidea.co.za/home/index.php?ipkArticleID=96 2011-12-15 00:00:00 Robyn Bloch
<![CDATA[Scripting a Video Part 2: Preproduction lists]]>
Before even getting to the scripting phase of your video, you need to be very clear about several things
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=88 http://blog.soundidea.co.za/home/index.php?ipkArticleID=88 2011-11-08 00:00:00 Robyn Bloch
<![CDATA[Scripting a Video Part 1: Three Approaches]]>
Exploring different methods of successfully scripting a video
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http://blog.soundidea.co.za/home/index.php?ipkArticleID=87 http://blog.soundidea.co.za/home/index.php?ipkArticleID=87 2011-11-03 00:00:00 Robyn Bloch