Staying on top of social media trends and tricks ensures that your business will show significantly more growth than a company that doesn't optimise their social media presence. Social media is so important for your business because it leads to increased exposure
read more
-
At first it was a Twitter exclusive, but now we see the hashtag trend swept up by Facebook, Instagram and Vine, to name but a few. The hashtag is used to link posts, articles, videos; you name it, to any topic.
read more
-
Your company’s website is one of the most important assets it can have. A good website communicates the nature of your business to prospective clients – a great website, in addition, displays your corporate culture, which is one of your best marketing tools.
read more
-
Many marketing or consumer psychologists believe that colour makes all the difference to how your company is perceived. The colour you choose for your website, corporate logo or print advert can have an influence on your consumer’s behaviour or the feelings they experience from your brand.
read more
-
Among the myriad of SharePoint 2013 functions and features comes the personal site, which is surprisingly intuitive...
read more
-
The rapid rise of the Internet, social media and content marketing has caused a shift in information power. There is a mammoth amount of content readily available whenever we want it. Anyone, whether with a journalism degree or not, can publish material online.
read more
-
Linkbait is a serious problem that needs to be addressed not embraced...
read more
-
Complaints are a given if you run a business, but where most companies are mistaken, is they think that complaints looks bad on your blog or website, but the truth is – your company can gain tremendous credibility if these complaints are handled and responded to with speed, grace and integrity.
read more
-
Although the effectiveness of adding social media to your marketing and sales strategy has time and again been proven, companies continue to question its return on investment.
read more
-
Why is your online privacy important? How can you protect your privacy online? Every time you agree with Google to read your location, join a social network, post a comment, fill in an online survey, share a video or send an instant message you create a digital footprint.
read more
-
Do you know exactly what content you have on your website? Is all your content relevant and complimentary to your brand?
read more
-
While striving to rank higher on Google remains one of the core goals of any website, we sometimes forget to ‘stay with the times’.
read more
-